This blog is for “career-seeking” professionals in marketing, business development and entrepreneurship. I seek to offer you relevant, meaningful, actionable content on personal branding and social marketing topics. My views are my own. My guests views are their own. Hopefully the content inspires you. The products and services advertised on the right are from vendors I vouch for. If they appeal to you, check them out. If they don’t, ignore them at your own peril. 
- Bernie Borges
It’s college graduation season and thousands of college grads are preparing to hit the job market. While recent economic reports show more jobs are available, the reality is that the competition for jobs among recent college grads is fierce. LinkedIn offers college grads many ways to standout in the quest to find a job. Read More...
What’s your net worth? You probably start to count the monetary value of your stocks, bonds, real estate and other tangible assets. What about your content? In the context of your career, your content is your most valuable asset. I argue, there is nothing else more valuable than your content to determine your value to an employer or in your business. Read More...
It’s a great time to be looking for that next career move. I say that not because I’m predicting the need for you to make a career move. I say it because social networking empowers you to get noticed by the employer that interests you. Read More...
When someone first encounters you online how does the design of your personal brand create a first impression? A first impression on Twitter, LinkedIn, Facebook, Google+ or Pinterest can be very different. How can you ensure you make a desirable first impression in your social networking? Read More...
Pinterest is the second fastest growing social media site in the history of the Internet! Pinterest allows you to literally paint a picture of who you are professionally and personally giving you a powerful medium to differentiate yourself from other candidates in a job search. Read More...
Lisa Clementi
Randy Price
“I am pleased to recommend Bernie Borges as a speaker. Bernie worked with my firm as a speaker on a new webinar series we were creating for my publishing target audience and he was an absolute inspiration to me. Not only did he spend 2 months + preparing for our 1 hour session, he was diligent with our clients and content matter to make sure it was factual and relevant to our audience. His creative way of weaving and telling his story was engaging and informative. Our listen rate was consistent the entire way through and our feed back was very positive. As a final note, it was also like to mention, it was our first webinar, so Bernie held our hands a little and helped us navigate the webinar world for the first time. Thanks Bernie for your commitment to our success. I could not have done it without you and you are a delight to work with. I hope we can partner again in the near future.” January 7, 2010