As we exit 2011, I’m looking at my failures of this year with a smile. Maybe the failures of 2011 will become successes in 2012 for me. Maybe not. But, one thing is for sure. Failing to try is not an option. Read More...
Your career is greatly influenced by how well you manage your personal brand. I offer a four-step personal brand management plan. Don’t over complicate it. Just follow these simple guidelines and customize them to your situation. Read More...
I’m a big believer that unless your retirement party is this week, you should be actively working on your career. My passion is to provide insights that can inspire you to continually stay in career shape through personal branding and online strategies. Read More...
In this month’s ProStuff webcast I share several examples of people that have achieved success in their career through content. And, I’ve shared one example of a young person early in her career using content to “be who she aspires to be.” Building your personal brand through content is a viable strategy for anyone in any stage of their career. Read More...
The best way for you to build a corporate or personal brand is through a strong content strategy. This ProStuff eBook is an excerpt from my book, Marketing 2.0 was written as a guide to developing a blogging strategy for a business. These principals can be easily adapted to a personal branding strategy. Read More...
Lisa Clementi
Randy Price
"As a Strategic Partner to IPN, we have found Bernie to be professional, knowledgeable, and and awesome speaker! We would recommend Bernie to speak at any event, on all related Web optimization topics. Bernie has the respect of his peers, the Tech community in the Bay area, and his partners and friends at IPN!" April 23, 2008